We hate to break it to you, but you’ve been doing shampoo all wrong. An ultra foaming, chemical-laden cocktail that strips your hair of it’s natural protective oils and dries out your scalp isn’t going to do your hair any favors (but it’s common in most showers).
The wash/rinse/repeat/shampoo daily routine you’ve probably been doing since you were a teenager was recommended because you were also recommended to use styling products that contain large quantities of synthetic rubbers and plastics which needed to be dissolved.
Imagine using styling products that didn’t need to be dissolved, and left your hair soft and touchable, not stiff or sticky. Then you could use shampoo as it was meant to be used, once or twice weekly.
This ultra gentle shampoo is safe for color treated hair and recommended for normal to dry, fine and medium coarse hair.
Ingredients: Organic Aloe Leaf Juice, Sodium Olefin Sulfonate, Cocamidopropyl Betaine, Coco-Glucoside, Glyceryl Oleate, Fine Sea Salt, Phenoxyethanol, Caprylyl Glycol, Sorbic Acid, Glycerin, Shea Seed Oil, Organic Chamomile Flower Extract, Organic Calendula Flower Extract, Organic Comfrey Leaf Extract, Organic Kelp Extract, Organic Alcohol, phalate-free fragrance essences of agave, nectar, peach and pink grapefruit.