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LATEST POSTS
The 5 Best Anti-Aging Tips for Living in a Youth Obsessed World
If I had a nickel for every woman who has asked me the best/easiest/quickest/painless way to look younger/better, I could finance a year-long sabbatical to the destination of my dreams. After all, when you spend your life in the beauty industry, surrounded by a...
The Birth of a New Product; My Process
Every time I create a new product (which isn't often), I wonder if I will fall in love with it as much as my existing products. Is it possible to love some products more than others, or are they loved equally? Well, the short answer is, I love my products equally, but...
Secrets of a Beauty Entrepreneur; 5 Lessons Learned from an Indie Beauty Journey
It's a few weeks before Thanksgiving Day and we are busy preparing for our BOGO sale, November 24th. It takes us about six full weeks to prepare the packaging, marketing materials, social media posts, blogger outreach programs, and of course making the actual...
Not Your Mother’s Anti Aging Advice…
What kind of images appear in your mind when you think of the word "aging"? How about "getting older"? Do you fear getting older, or look forward to it? Being in the beauty business, I can't help but to be inundated with questions about aging; How to turn back the...
When the Student is Ready, the Teacher Appears
In 1995, I was working as a Counter Manager for Makeup Forever at Nordstrom. I was 26 years old, and I thought I knew it all (Isn't that what the 20's are for?). I was living out my dream and I was very happy. One day, a woman walked up to the counter and my life...
Do You REALLY Know Who You are Supporting?
Recently, a post came through my Facebook news feed. It's about Tom's of Maine (toothpaste company) settling a class action lawsuit for $4.5 million dollars. It appears they have been advertising "natural" ingredients, when in fact they use highly processed...
Do You Suffer From “Immediate Results” Syndrome?
This is a picture of my "medicine" cabinet. You will find several dozen or so supplements, oils, tinctures, and powders of natural remedies. I have a handful of naturopathic physicians whose newsletters I subscribe to, and a couple that I see personally, and I have...
The Five Thousand Other Decisions
Ok, well maybe not five thousand, but it sure feels that way when you are creating a new product from scratch. As I mentioned in an earlier blog post (My Top Secret Project), I am creating a new creme, my masterpiece. It's so coveted that my beta testers threatened to...